“You’ve got no fans” is something no supporter wants to hear about their football club and Everton FC are working hard to make sure this does not happen. Streaming U23 games on EvertonTV and inviting season ticket holders to play at the training ground, uploading footage of this to their website. This is just two... Continue Reading →
Media usage and modernisation of cricket
“Three in 10 would rather spend Saturday afternoon trailing around IKEA behind their partner than watch a game of cricket” is a statement made by Daily Mirror during a report on the Worlds dullest sports. What would you rather do? Cricket is seen as a boring sport to many, meaning that those who are employed... Continue Reading →
Roger Federer – Media King
He is one of the oldest current players in the game but why is Roger Federer one of sports elites when it comes to social media and interacting with his fans? Let’s find out… Federer has a technique when playing tournaments in certain places, of praising that city or country. Dickenson (2019) reports that Federer... Continue Reading →